Matt Fritts began his 17-year career as a financial advisor with Hilliard Lyons before being acquired by Baird. Matt has been nationally recognized as a top advisor in the industry having been named as a member of the 1919 Million Dollar Club and a part of Baird’s Executive Club.
Matt played baseball and graduated with honors at the University of Kentucky in 2005. While at the University of Kentucky, Matt was awarded the Society of Character Award in 2005 and for four straight years was named to the Southeastern Conference Academic Honor Roll.
Matt has an immense passion for financial planning and is a Certified Financial Planner CFP®. In addition to that Matt has a certification from the College for Financial Planning as an Accredited Asset Management Specialist AAMS®.
Matt is very active in his community serving on several organizations including Big Brothers Big Sisters of America, Junior Achievement of the Bluegrass, American Red Cross, and as the treasurer for the Lexington Hearing and Speech School.
When Matt is not helping clients plan their financial goals he enjoys staying active outdoors with running, hiking, golf and tennis. Matt and his wife Jami have two daughters Avery (5) and Palmer (4).